Creating memorable experiences for guests should be the priority of any hospitality business that is serious about growth and ensuring that it receives return bookings. Whether it’s a hotel, restaurant, bar, or event venue, constant attention to detail is important, as the ambience and atmosphere being created can make all the difference and set it apart from competitors. Reinvesting in improvements such as new décor and seating is an excellent way to remain competitive.
Lighting: the overlooked mood-setter
Something that can be overlooked is lighting, being something that has the power to transform the mood of any space. It has the power to add intimacy to a dining room, make a lobby seem grand and offer a great first impression, rather than ignoring its importance, ending up somewhere dreary. Those who decide to invest in quality lighting provided by chandeliers make a great choice.
How chandeliers elevate hospitality spaces
- A striking first impression provided by a chandelier, rather than one that appears to be uncared for, sets an immediate tone for anyone walking through the doors. It says that the establishment cares about how it’s perceived and offers an indication of how the rest of the building will be maintained, ideal for those considering making a booking. Guests remember spaces that feel elegant and distinctive from the moment they walk in.
- Being in the right mood created by an excellent atmosphere can affect how an occasion is enjoyed, with lighting cleverly playing a big part in how people feel when used properly. Chandeliers provide a warm, inviting glow that can create intimacy and grandeur, with their versatility allowing a business to tailor ambience to match its brand’s personality. Perhaps one that also uses a procurement system to become increasingly efficient.
- Chandeliers are often associated with sophistication and refinement, meaning that those who invest in them will immediately be associated with luxury and a sense of prestige by guests who enjoy such environments. Businesses with a chandelier in a hospitality venue will elevate their perceived value, leading to more returning customers. Those taking their partners out for the evening are likely to be in the good books following their choice of venue.
- Chandeliers, like many other forms of aesthetic additions, come in a wide range of sizes and shapes, allowing an appropriate design to be chosen to suit their surroundings. From classic crystal designs to minimalist pieces, there will be a chandelier to complement whatever theme is required. A business might even get the helping hand of a government grant towards their renovation project.
- A growing number of guests and customers go out to events and want to share their experiences online, either by leaving a review for others to read or by taking and posting photos. It can be of great benefit to a business that has a chandelier and an impressive backdrop on the snaps, as it can encourage others to visit, creating free marketing potential.
Final thought
Chandeliers provide additional class and elegance for any hospitality business to take advantage of, creating the perfect ambience and increasing return bookings.
